Country Store, 1939 by J.J. Lloyd
Colorized by J.J. Lloyd
based on an original 35mm negative nitrate
by Dorothea Lange
July 1939, Gordonton, North Carolina, United States
(Library of Congress)
"A group of tobacco farmhands enjoy a drink on a Sunday in one America's most iconic photographs. Rayney Baynes, standing in the doorway is covering for his brother Ivey who would shortly pass away a few months after this photograph was taken.
The Rural Electricity Administration provided the electricity box as part of Roosevelt's New Deal, which meant the drinks were actually ice cold, a rare treat.
In a deeply segregated America, it is refreshing to see both black and white Americans enjoying each others' company, no doubt a product of the Baynes brothers' service in the US armed services, where they both served with black American soldiers in World War 1. Ivey Baynes, not pictured, served upon the USS Arizona, which went on to be destroyed the Japanese at Pearl Harbour, launching the United States into World War 2. Within two years, Dorothea Lange would be documenting the internment of Japanese Americans as a result of Pearl Harbour.
Hands down, this one of the most time consuming and well-researched images I've done to date, sampling from a few contemporary photos of the store taken two years ago. I've seen a lot of different colourised versions floating around, in my version of this iconic image, I've tried to find originals of every single sign where possible off auction sites, collectables and in one case, a specialist soda pop retailer."
"Country store on dirt road. Sunday afternoon. Note the kerosene pump on the right and the gasoline pump on the left. Rough, unfinished timber posts have been used as supports for porch roof. Negro men are sitting on the porch. Brother of store owner stands in doorway. Gordonton, North Carolina."
Please note that the listed sizes refer to the print stock with the photograph on it which comes with a white border. The printed image sizes are:
Broad – 8 ½" × 12" (21.6 × 30.5 cm)
Drawing Room – 12" × 17" (30.5 × 43.2 cm)
Exhibition – 15 ¾" × 22 ¼" (40 × 56.5 cm)
Colossal – 25" × 35 ¾" (63.5 × 90.8 cm)
The Small Print
Proudly printed on the south coast of England. Our archive quality giclée art prints are printed on 100% cotton 315 gsm Hahnemühle Photo Rag® Baryta, using the latest Epson® UltraChrome HD inks with a shelf life over a century, though we recommend you do not display your print in direct sunlight for long periods.
This is a derivative work. Photographs for illustration purposes only. Please note that all giclée art prints are currently supplied unframed.